Rule #1 Investing

How To Invest

100 articles in this category

What Is a Protective Put and Who Should Actually Use One?

May 12, 2026

What Is a Protective Put and Who Should Actually Use One?

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The Ultimate Guide to Stock Investing: A Proven Path to Financial Freedom

May 10, 2026

The Ultimate Guide to Stock Investing: A Proven Path to Financial Freedom

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Does Warren Buffett Trade Options? (And Does Phil Town?)

April 27, 2026

Does Warren Buffett Trade Options? (And Does Phil Town?)

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15 Types of Investments (and the Best One for Beginners)

April 17, 2026

15 Types of Investments (and the Best One for Beginners)

With so many types of investments to choose from, the key is not to spread your money thin across everything, but to get really good at a few that align with your goals, values, and timeline.

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Options Trading for Income: How Rule One Investors Make Money While They Wait

April 16, 2026

Options Trading for Income: How Rule One Investors Make Money While They Wait

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How to Invest Money: A Beginner's Guide to Growing Your Wealth the Smart Way

April 15, 2026

How to Invest Money: A Beginner's Guide to Growing Your Wealth the Smart Way

Unlike short-term trading or relying on advisors and robo-investors, Rule #1 puts you in control—equipping you to make confident decisions that build wealth over time.

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When to Sell a Stock: The Rule #1 Sell Framework

April 14, 2026

When to Sell a Stock: The Rule #1 Sell Framework

Knowing when to sell a stock is crucial for maximizing your investment returns and protecting your portfolio. Always base your selling decisions on solid reasons and never on temporary market fluctuations or emotional impulses.

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The Writing is on the Wall for Fund Managers

April 5, 2026

The Writing is on the Wall for Fund Managers

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112 Warren Buffett Quotes on Investing, Success, and Life

March 27, 2026

112 Warren Buffett Quotes on Investing, Success, and Life

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How to Invest During a Recession

March 20, 2026

How to Invest During a Recession

Investing during a recession can seem counter-cultural, but for Rule #1 investors and experts like Warren Buffett and Charlie Munger, there is no better time than an event such as this one to invest.

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How to Eliminate Bad Debt and Build Wealth

March 18, 2026

How to Eliminate Bad Debt and Build Wealth

In this guide, we'll cover what bad debt is, how to eliminate it, and how clearing it can set you up for financial success. We'll also explore updated strategies for 2025, including ways to manage debt wisely and make smarter financial decisions.

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How to Spot the Rare Companies Buffett Loves: Smart Capital Allocation Explained

February 25, 2026

How to Spot the Rare Companies Buffett Loves: Smart Capital Allocation Explained

Discover how Warren Buffett identifies rare companies with smart capital allocation. Learn how to spot great businesses that consistently grow shareholder value.

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How I’d Invest $1,000 in 2026 (And Why You Should Too)

February 25, 2026

How I’d Invest $1,000 in 2026 (And Why You Should Too)

Discover how Phil Town would invest $1,000 in 2026 using Rule #1 Investing. Learn the two best approaches, potential returns, and how to get started today.

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Best Low-Risk Investments for 2026 | Rule #1 Strategy

February 17, 2026

Best Low-Risk Investments for 2026 | Rule #1 Strategy

Learn how to protect your money and grow your wealth with the best low-risk investments for 2025. Discover smart, safe strategies aligned with Rule #1 Investing—perfect for new investors or anyone seeking steady returns in uncertain times.

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The Best Way to Invest $10,000

February 15, 2026

The Best Way to Invest $10,000

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A Rule #1 Investor’s Framework for Staying Calm When the Dollar Feels… Less Solid

February 10, 2026

A Rule #1 Investor’s Framework for Staying Calm When the Dollar Feels… Less Solid

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High-Risk Investments You Should Avoid in 2026

February 10, 2026

High-Risk Investments You Should Avoid in 2026

With any type of investing, there is always some level of risk. None of us can predict which way the market will turn, but there are steps you can take to dramatically reduce your risk and achieve substantial returns. 

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How to Invest and Retire Early Using the Rule #1 Strategy

February 10, 2026

How to Invest and Retire Early Using the Rule #1 Strategy

Learning how to invest and grow your money wisely—starting today—is more important than ever. Relying solely on Social Security or traditional savings accounts simply won’t cut it anymore.

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How I Turned $1,000 Into $1.5 Million in 5 Years Using Rule #1 Investing

December 5, 2025

How I Turned $1,000 Into $1.5 Million in 5 Years Using Rule #1 Investing

Margin of safety is everything. You don’t know what life will throw at you, but you can protect yourself from losing money.

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How to Analyze International Companies Before You Invest

September 17, 2025

How to Analyze International Companies Before You Invest

Learn how to research international stocks, assess risks, and apply Rule #1 strategies to global companies with confidence.

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5 Costly Mistakes Investors Are Making in 2025 (and How to Avoid Them)

September 5, 2025

5 Costly Mistakes Investors Are Making in 2025 (and How to Avoid Them)

Discover 5 costly investing mistakes investors make in 2025 and how to avoid them with Rule #1 strategies for safe, smart, long-term investing.

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How to Handle a Company “Event” Like a Rule #1 Investor

August 6, 2025

How to Handle a Company “Event” Like a Rule #1 Investor

Learn how to respond when a company you own faces an “event.” Discover the Rule #1 investing approach to navigating uncertainty with confidence.

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How to Generate Passive Income Through Investing (Not Side Hustles)

August 6, 2025

How to Generate Passive Income Through Investing (Not Side Hustles)

Discover how Rule #1 investing creates real passive income through business ownership and compounding—not gimmicks or overnight schemes.

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How Rule #1 Investors Prepare for Black Swan Events

July 30, 2025

How Rule #1 Investors Prepare for Black Swan Events

Discover how Rule #1 investors prepare for Black Swan events by building resilient portfolios, staying liquid, and capitalizing on fear-driven opportunities.

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Should You Buy Stocks at All-Time Highs? Here’s What Smart Investors Actually Do

July 2, 2025

Should You Buy Stocks at All-Time Highs? Here’s What Smart Investors Actually Do

Worried about investing when stocks are high? Phil Town breaks down the strategy that beats fear, avoids hype, and finds real opportunities in any market.

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The Power of Waiting: Why Patience Makes You a Better Investor

May 6, 2025

The Power of Waiting: Why Patience Makes You a Better Investor

Discover why patience is the ultimate edge in investing. Learn how waiting for the right stock prices can help you achieve long-term success, following Rule #1 strategies.

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How to Start Investing with Little Money: Rule #1 Tips for Beginners

May 2, 2025

How to Start Investing with Little Money: Rule #1 Tips for Beginners

Struggling to invest with little money? Discover how Rule #1 investing helps you build wealth even with a small starting amount.

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How to Evaluate a Company: 5 Key Valuation Metrics for Smarter Investing

April 30, 2025

How to Evaluate a Company: 5 Key Valuation Metrics for Smarter Investing

Making a smart investment is so much more than picking a company you like. You need to assess the financial health of a company using financial metrics so you can have confidence in its future success, and thus, the success of your investment. 

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What to Do When You Buy a Stock and the Price Goes Down

April 25, 2025

What to Do When You Buy a Stock and the Price Goes Down

Learn how to handle stock price drops like a Rule #1 investor. Discover why a falling price can mean greater opportunity, not failure — and how to stay focused on value over volatility.

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How Much Money Should I Invest, Save, or Spend?

April 24, 2025

How Much Money Should I Invest, Save, or Spend?

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How to Start Investing for Beginners: Get Started with These 10 Steps

April 18, 2025

How to Start Investing for Beginners: Get Started with These 10 Steps

The Rule #1 strategy is not about gambling or guesswork. It’s about buying wonderful businesses at attractive prices—and holding them long enough to realize their full value.

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The Power of Compound Interest: How to Supercharge Your Retirement with Rule #1 Investing

April 2, 2025

The Power of Compound Interest: How to Supercharge Your Retirement with Rule #1 Investing

Having a good understanding of compound interest and how to make it work for us, rather than against us, is the key to a great retirement.

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ROI: How to Invest with Peace of Mind and Avoid Market Stress

April 2, 2025

ROI: How to Invest with Peace of Mind and Avoid Market Stress

Investing in the stock market often feels like a rollercoaster ride filled with thrilling highs and terrifying lows. However, there’s a proven method designed specifically to give investors peace of mind.

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Warren Buffett on Diversification: How to Build a Portfolio the Buffett Way

April 1, 2025

Warren Buffett on Diversification: How to Build a Portfolio the Buffett Way

Explore Warren Buffett's investment strategy, portfolio holdings, and his philosophy on diversification. Learn how Berkshire Hathaway is positioned in the current market.

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The Truth About Diversification: What Warren Buffett and Top Investors Really Do

April 1, 2025

The Truth About Diversification: What Warren Buffett and Top Investors Really Do

While diversification aims to mitigate risk by spreading investments across various assets, it's crucial to understand that over-diversification can lead to diluted returns without significant risk reduction.

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Warren Buffett’s ‘Too Hard Box’: A Key to Successful Investing

March 28, 2025

Warren Buffett’s ‘Too Hard Box’: A Key to Successful Investing

Warren Buffett's "too hard box" serves as a timeless reminder of the value of simplicity and self-awareness in investing.

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Financial Freedom 101: 5 Steps to Passive Income & Generational Wealth

March 26, 2025

Financial Freedom 101: 5 Steps to Passive Income & Generational Wealth

The path to financial freedom is proven. Using Rule #1 investing—thorough research, disciplined execution, patience, and consistent investing in quality businesses—is a reliable roadmap thousands use to build lasting wealth

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25 Essential Stock Market Terminology All Beginners Need to Know

March 26, 2025

25 Essential Stock Market Terminology All Beginners Need to Know

Learning to invest is like learning to speak new language. I break down some of the essential financial terms every investor needs to know to invest money wisely. 

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5 Popular Investment Strategies Explained

March 24, 2025

5 Popular Investment Strategies Explained

Learn about common investing strategies including income investing, ESG-focused impact investing, growth stocks, small-cap considerations, and value investing, with updated insights for 2025.

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Essential Financial Terms That Every Investor Needs to Know

March 17, 2025

Essential Financial Terms That Every Investor Needs to Know

In order to gain a full and proper understanding of a subject, you have to understand the basic words used to explain it. I've put together this investment terms glossary to help build your understanding from the simplest of financial terms to the complex.

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How to Create a Personalized Investment Plan in 5 Simple Steps (Even If You're a Beginner!)

March 12, 2025

How to Create a Personalized Investment Plan in 5 Simple Steps (Even If You're a Beginner!)

Creating an investment plan is one of the most critical steps toward achieving your long-term financial goals. Studies show that investors who have a documented plan are significantly more likely to succeed than those who don't.

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The 4M’s for Successful Investing: Meaning, Moat, Management, and Margin of Safety

March 12, 2025

The 4M’s for Successful Investing: Meaning, Moat, Management, and Margin of Safety

Successful investing isn’t about chasing every shiny new opportunity; it’s about discipline, focus, and adhering to time‑tested principles. The 4M’s provide a robust framework to evaluate potential investments

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How to Value a Business Like a Pro: Proven Business Valuation Strategies for Accurate Valuation

March 5, 2025

How to Value a Business Like a Pro: Proven Business Valuation Strategies for Accurate Valuation

Remember, value investing doesn’t have to be complicated. By focusing on just a few key numbers—owner earnings, cash flow, and intrinsic value—you can make smarter investment decisions with confidence.

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The Power of Value Investing: How Starting Early Secures Your Financial Future

February 26, 2025

The Power of Value Investing: How Starting Early Secures Your Financial Future

Value investing is more than just a strategy—it’s a mindset. It’s about taking responsibility for your financial future and understanding that you have the power to build lasting wealth.

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Smart Options Trading: How to Generate Income and Reduce Risk Like a Pro

February 21, 2025

Smart Options Trading: How to Generate Income and Reduce Risk Like a Pro

Understanding options trading provides investors with powerful tools to generate wealth.

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How Rule #1 Options Trading Can Maximize Returns While Minimizing Risk

February 19, 2025

How Rule #1 Options Trading Can Maximize Returns While Minimizing Risk

Options trading, when executed correctly, is not about speculation—it’s about strategic investing. By following the Rule #1 approach, investors can use options to enhance returns, reduce risk, and maintain control over their financial future.

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Investing for Beginners: How to Choose Between Mutual Funds, ETFs, and Rule #1 Investing

February 14, 2025

Investing for Beginners: How to Choose Between Mutual Funds, ETFs, and Rule #1 Investing

Investing doesn’t have to be confusing or overwhelming. By educating yourself and adopting a disciplined approach, you can turn uncertainty into opportunity and build a secure financial future.

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Why Now Is the Best Time to Learn Investing: Thriving in a Volatile Market

February 12, 2025

Why Now Is the Best Time to Learn Investing: Thriving in a Volatile Market

Historically, the best opportunities to build generational wealth arise during periods of economic distress.

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Understanding Sticker Price: A Guide to Calculating a Company’s True Value

January 15, 2025

Understanding Sticker Price: A Guide to Calculating a Company’s True Value

Understanding sticker price helps investors separate a company’s actual worth from market hype. By identifying undervalued stocks, you can invest in businesses that have strong fundamentals and long-term growth potential.

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How to Read a 10-K: A Beginner’s Guide to Understanding Annual Reports

January 8, 2025

How to Read a 10-K: A Beginner’s Guide to Understanding Annual Reports

A 10-K is not as daunting as it seems. By knowing where to look and how to approach it, you can uncover valuable insights without getting overwhelmed.

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The Power of Fear: Inverting Your Investment Thesis (Part 2)

December 20, 2024

The Power of Fear: Inverting Your Investment Thesis (Part 2)

The power of inversion lies in its ability to challenge your assumptions and force you to think critically about your investments.

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Unleashing the Power of Fear: How to Profit from Market Panic (Part 1)

December 18, 2024

Unleashing the Power of Fear: How to Profit from Market Panic (Part 1)

Fear is an inevitable force in the stock market. When panic sets in, even the most promising companies can see their stock prices plummet. But for the astute investor, this fear can present a unique opportunity

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How To Invest Like the Best Investors in the World

December 11, 2022

How To Invest Like the Best Investors in the World

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Saving vs Investing: Understand The Difference

October 11, 2022

Saving vs Investing: Understand The Difference

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Is Bitcoin a Good Investment?

August 11, 2022

Is Bitcoin a Good Investment?

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Is Cryptocurrency Safe? Should I Invest in It?

April 19, 2022

Is Cryptocurrency Safe? Should I Invest in It?

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Saving vs Investing: Which Route Should I Take?

February 9, 2022

Saving vs Investing: Which Route Should I Take?

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How to Invest During Inflation & Protect Your Assets

January 26, 2022

How to Invest During Inflation & Protect Your Assets

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How to Invest in Stocks: The Beginner’s Guide to Rule #1 Investing

January 17, 2022

How to Invest in Stocks: The Beginner’s Guide to Rule #1 Investing

You don’t need to be a financial expert to succeed — you just need the right process, and the discipline to follow it. Rule #1 investing gives you a powerful framework to grow your wealth while protecting your downside.

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How to Diversify Your Portfolio the Smart Way (Using Rule #1 Strategies)

September 9, 2021

How to Diversify Your Portfolio the Smart Way (Using Rule #1 Strategies)

One of the biggest myths in investing is that more diversification equals less risk. Rule #1 diversification happens slowly, naturally, and intentionally — as you discover more wonderful companies that meet your strict criteria.

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Will The Stock Market Crash Again?

July 6, 2021

Will The Stock Market Crash Again?

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How to Find Stocks on Sale

May 20, 2021

How to Find Stocks on Sale

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What Type of Investing Training Do I Need?

April 8, 2021

What Type of Investing Training Do I Need?

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How to Master the Current Stock Market

July 5, 2020

How to Master the Current Stock Market

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How to Invest During a Pandemic: COVID-19 and the Stock Market

May 1, 2020

How to Invest During a Pandemic: COVID-19 and the Stock Market

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How Do Stock Options Work? A Guide to Options Trading

March 6, 2020

How Do Stock Options Work? A Guide to Options Trading

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3 Millionaire Lifestyle Myths Debunked

December 5, 2019

3 Millionaire Lifestyle Myths Debunked

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The Best Investors in the World and What You Can Learn From Them

November 20, 2019

The Best Investors in the World and What You Can Learn From Them

Discover timeless lessons from the world’s best investors like Warren Buffett, Charlie Munger, and Phil Town — and learn how to apply Rule #1 investing strategies to your own portfolio.

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How My Daughter Discovered the Power of Investing

October 1, 2019

How My Daughter Discovered the Power of Investing

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Warren Buffett Facts Infographic: Remarkable Facts About Your Favorite Investor

August 30, 2019

Warren Buffett Facts Infographic: Remarkable Facts About Your Favorite Investor

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[Ask the Experts] Advice for Investing for Beginners

August 21, 2019

[Ask the Experts] Advice for Investing for Beginners

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How to Feel Confident in Your Investing Choices

August 1, 2019

How to Feel Confident in Your Investing Choices

Learn how to boost investor confidence and avoid emotional investing mistakes using Phil Town’s Rule #1 strategy. Build a long-term investing mindset that leads to better outcomes.

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Invest in What You Love

July 4, 2019

Invest in What You Love

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Is Value Investing Dead?

January 31, 2019

Is Value Investing Dead?

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International Investing Using Rule #1 Strategies

November 21, 2018

International Investing Using Rule #1 Strategies

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5 Smart Ways to Make the Most of Investing in Your 30s

October 3, 2018

5 Smart Ways to Make the Most of Investing in Your 30s

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How to Avoid Investing in Corrupt Companies (Don't Get Burned By a Bad CEO)

July 11, 2018

How to Avoid Investing in Corrupt Companies (Don't Get Burned By a Bad CEO)

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Don't Invest In These Things: Investing Mistakes to Avoid

May 16, 2018

Don't Invest In These Things: Investing Mistakes to Avoid

Successful investing isn’t just about knowing what to buy — it’s about knowing what to avoid. If you know what to avoid, you dramatically reduce your risk and increase your chances of building long-term wealth.

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Why You (Probably) Shouldn't Invest in Tech Stocks

April 11, 2018

Why You (Probably) Shouldn't Invest in Tech Stocks

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5 Things to Know Before You Invest

March 14, 2018

5 Things to Know Before You Invest

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The 12 Days of Christmas For Investors [Infographic]

December 13, 2017

The 12 Days of Christmas For Investors [Infographic]

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Investing Strategies and Tips for Members of the Military

August 23, 2017

Investing Strategies and Tips for Members of the Military

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Why There Should Be More Female Investors

August 2, 2017

Why There Should Be More Female Investors

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Don't Get Caught In the Dollar Cost Averaging Trap!

July 19, 2017

Don't Get Caught In the Dollar Cost Averaging Trap!

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Tips For How to Start Investing After Retirement

May 17, 2017

Tips For How to Start Investing After Retirement

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Why Invest? Because Annuities Won't Cut It

May 10, 2017

Why Invest? Because Annuities Won't Cut It

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Fundamentals of Investing: Warren Buffett's 2013 Letter

May 3, 2017

Fundamentals of Investing: Warren Buffett's 2013 Letter

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Invest as Much as You Can Into This

January 18, 2017

Invest as Much as You Can Into This

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Should You Invest Now or Pay Off Your Debt First?

January 10, 2017

Should You Invest Now or Pay Off Your Debt First?

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35 Investment Quotes to Succeed

December 21, 2016

35 Investment Quotes to Succeed

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How Much Time Does it Take to Invest?

November 9, 2016

How Much Time Does it Take to Invest?

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Is Rule #1 Investing Right for You?

June 22, 2016

Is Rule #1 Investing Right for You?

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This Checklist Just Made Investing Simpler

June 1, 2016

This Checklist Just Made Investing Simpler

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What's Behind the Drop in Oil Prices? What to Do Next

February 18, 2016

What's Behind the Drop in Oil Prices? What to Do Next

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8 Blogs and Podcasts From 2015 You May Have Missed

December 21, 2015

8 Blogs and Podcasts From 2015 You May Have Missed

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Coattail Investing Strategies: How to Follow the Best Investors

October 1, 2014

Coattail Investing Strategies: How to Follow the Best Investors

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How to Invest: Margin of Safety - The Growth Rate

August 25, 2014

How to Invest: Margin of Safety - The Growth Rate

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Tutorial 9: Zombie Value - Tangible Book Value

August 25, 2014

Tutorial 9: Zombie Value - Tangible Book Value

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How to Invest: Margin of Safety & Payback Time

August 25, 2014

How to Invest: Margin of Safety & Payback Time

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How to Invest: Margin of Safety & Sticker Price

August 25, 2014

How to Invest: Margin of Safety & Sticker Price

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